Jackson (WV) Investor Pulse Report (2025-Q4)

In Jackson County, WV, landlords collectively own 1,213 Single Family Residential (SFR) properties, which constitutes 16.9% of the total SFR market, revealing a notable investor presence.

Individual investors overwhelmingly dominate the landlord landscape, holding 1,069 (88.1%) of all investor-owned SFR properties, compared to companies owning just 144 (11.9%).

The financing structure for investor-owned SFR properties in Jackson County, WV shows a significant preference for cash purchases, with 1,198 properties (98.8%) being cash-held and only 15 properties (1.2%) being financed.

An impressive 97.6% (1,184 properties) of landlord-owned SFR properties are rented, indicating that almost the entire investor portfolio is geared towards generating rental income, aligning with the definition of a landlord as primarily non-owner-occupied.

While individuals hold the vast majority of properties, company landlords (115 entities) on average manage slightly more properties per entity (1.25 properties per company) than individual landlords (0.82 properties per individual), suggesting greater operational scale for companies, despite their lower overall property count.

The total landlord entity count for Jackson County, WV stands at 1,414, with individual landlords comprising 1,299 (91.9%) of all landlords, reinforcing their market prevalence by entity count as well as property count.

In the most recent quarter with comparative data, Q3 2025, landlords in Jackson County, WV secured properties at an average price of $37,500, a substantial $157,167 (80.7%) less than the average traditional homeowner price of $194,667.

The landlord-homeowner price gap has dramatically widened throughout 2025, with landlords' discount increasing from 31.0% ($67,997) in Q1 to 41.1% ($90,417) in Q2, culminating in an 80.7% ($157,167) discount in Q3.

Despite these significant discounts, no distinct SFR properties were recorded as purchased by landlords in Jackson County, WV during any quarter of 2025 (Q1-Q3) or Q4 2024, indicating a complete halt in landlord acquisition activity in the reported periods.

The average acquisition price for landlords in Jackson County, WV saw a considerable drop to $37,500 in Q3 2025, from $129,622 in Q2 2025 and $151,281 in Q1 2025, signaling either highly opportunistic buys or a lack of activity skewing the averages due to zero recorded purchases.

Comparing year-over-year pricing trends, the average landlord acquisition price for the entire Year 2025 stands at $135,033, a slight increase from Year 2024's average of $134,370, though these figures are based on periods with zero recorded purchases for the specified county.

Jackson County, WV recorded zero total SFR purchases in Q4 2025, resulting in no landlord acquisition activity for the quarter.

This complete absence of activity means landlords accounted for 0.0% of the Q4 2025 SFR purchase market in Jackson County, WV.

Given the lack of overall purchases, no mom-and-pop landlords (Tier 01-04) or institutional investors (Tier 09) made any acquisitions during Q4 2025 in the county.

Mom-and-pop landlords (Tiers 01-04) exert overwhelming control over the investor-owned SFR market in Jackson County, WV, collectively holding 97.6% of all 1,241 investor properties.

The backbone of this market is the single-property landlord (Tier 01), who alone accounts for a dominant 76.9% (954 properties) of all landlord-owned housing in the county.

The distribution beyond single-property owners quickly tapers off: two-property landlords (Tier 02) hold 7.7% (95 properties), while small landlords with 3-5 properties (Tier 03) own 8.9% (110 properties), and those with 6-10 properties (Tier 04) hold 4.2% (52 properties).

Mid-size landlords (Tier 05-08) represent a minimal share, with the small-medium tier (11-20 properties) owning 1.5% (19 properties) and the large tier (101-1000 properties) holding just 0.9% (11 properties) of the investor portfolio.

Notably, there is no recorded presence of institutional investors (Tier 09, 1000+ properties) in Jackson County, WV, indicating that the market is entirely driven by smaller, local investors.

Due to the absence of landlord acquisition activity in recent quarters, specific pricing trends or comparisons by investor tier are unavailable for Jackson County, WV.

Individual investors overwhelmingly dominate ownership across all landlord tiers in Jackson County, WV, particularly in the single-property (Tier 01) segment where they hold 863 properties, representing 90.5% of that tier.

The highest concentration of company ownership is observed in the Small landlord (6-10 properties) tier, where companies own 20 properties, comprising 38.5% of that tier, but still remaining a minority compared to individual owners.

In no tier do companies become the majority owners; individual investors consistently hold the larger share, such as 93.7% in the two-property tier (89 properties) and 87.3% in the small landlord 3-5 property tier (96 properties).

Even in larger mom-and-pop tiers, like the small-medium (11-20 properties), individual investors still own 84.2% (16 properties) compared to companies at 15.8% (3 properties).

The data reaffirms that individual landlords are the primary force across all portfolio sizes within Jackson County, WV's investor market, from single-property owners to those managing up to 20 properties.

Within Jackson County, WV, the zip code 25271 stands out as the primary hub for investor activity, holding the highest number of landlord-owned SFR properties at 350, with an investor ownership rate of 15.5%.

Other significant areas by property count include zip codes 25248 with 95 properties (15.5% ownership rate), 25241 with 67 properties (14.0% ownership rate), and 25239 with 64 properties (18.9% ownership rate).

Conversely, the highest investor ownership *rates* are found in different, likely smaller, zip codes: 25231 shows an exceptional 50.0% investor ownership, followed by 25243 at 33.3%, and 25264 at 26.0%.

There is a clear distinction between the areas with the highest counts of investor properties and those with the highest percentage of investor ownership, suggesting that larger zip codes concentrate total inventory while smaller ones might experience higher proportional investor penetration.

The disparity between count leaders (e.g., 25271 at 15.5%) and percentage leaders (e.g., 25231 at 50.0%) indicates varied market dynamics across Jackson County, WV's sub-geographies, where some areas are dense with investor properties and others have a higher likelihood of any given property being investor-owned.

In 2024, landlords in Jackson County, WV exhibited a strong net buyer position, acquiring 85 SFR properties while selling only 4, resulting in a buy/sell ratio of 21.25x.

This substantial buy/sell ratio of 21.25x indicates a significant period of accumulation for landlords in Jackson County, WV during 2024, far outpacing any divestment activity.

The absence of any recorded institutional (1000+ tier) transactions in Jackson County, WV for 2024 highlights that this market's transaction activity is exclusively driven by smaller, non-institutional investors.

Despite the high volume of buys relative to sells, the average buy and sell prices for all landlord transactions in 2024 are not available to infer potential profit margins.

The strong net buying trend in 2024 contrasts sharply with the complete absence of landlord purchases observed in Q4 2024 and throughout 2025, suggesting a significant shift in market activity over the most recent quarters.

Jackson County, WV recorded no SFR transactions by landlords in Q4 2025, reflecting a complete halt in investor activity for the quarter.

This absence of transactions resulted in landlords holding a 0.0% share of the total Q4 2025 SFR transaction market in Jackson County, WV.

Due to the zero transaction volume, there is no data to assess transaction activity across investor tiers, average purchase prices by tier, or the extent of inter-landlord trading in Q4 2025.

Both mom-and-pop landlords (Tier 01-04) and institutional investors (Tier 09) registered zero transactions, indicating market-wide inactivity amongst investors during the current quarter.