Union (NM) Investor Pulse Report (2025-Q4)

Real Estate comprehensive investment analysis of investor activity in the Union (NM) single-family residential housing market. Discover ownership trends, transaction patterns, and market insights.

Market Overview

Total SFR Properties in Union (NM)
553
Total Investors in Union (NM)
21
Investor Owned SFR in Union (NM)
17(3.1%)
Individual Landlords
Landlords
19
SFR Owned
15
Corporate Landlords
Landlords
2
SFR Owned
2
Understanding Property Counts

Distinct Count Methodology: The total 17 represents distinct properties — if 2+ landlords co-own the same property, it's counted only once. This provides the most accurate representation of investor-owned SFR properties.

Why totals don't sum: When broken down by Individual vs Corporate ownership (or by tier), properties with co-ownership across categories are counted once per category. For example, if a property is co-owned by an individual AND a corporate landlord, it appears in both counts. This is why Individual + Corporate totals may exceed the distinct total by 2-4%, and percentages may sum to 100-104%.

Market Visualization

Chart Section2 Coverage
Chart Section3 Ownership Donut
Chart Section4 Distribution

Key Market Insights

Union County's SFR market stagnant, dominated by mom-and-pop cash landlords.
Landlords own 18 SFR properties in Union County, NM, with individuals holding 88.9%. Q4 2025 saw zero purchases or transactions, and no pricing data is available, highlighting a highly illiquid market. Mom-and-pop landlords control 94.4% of holdings, with all properties (of 17 specified in holdings data) being cash-acquired and rented.
Landlord Owned Current Holdings
Landlords own 18 SFR properties in Union County, NM, with 88.9% held by individuals.
Of the 17 investor-owned properties detailed in this section, all 17 (100.0%) are rented and acquired purely with cash, showing a fully non-owner-occupied market. There are 21 distinct landlord entities in the county, with individuals accounting for 19 (90.5%) of them.
Landlord vs Traditional Homeowners
No acquisition pricing data is available for landlords or homeowners in Union County, NM.
There is no recorded information on average acquisition prices for landlords, all purchasers, or traditional homeowners across any timeframe in Union County, NM. This data absence prevents any analysis of pricing trends or differences in buyer types.
Current Quarter Purchases
Zero SFR purchases by landlords or any buyers recorded in Union County, NM for Q4 2025.
Union County, NM experienced no SFR purchase activity whatsoever in Q4 2025, with 0 properties purchased by landlords or other buyers. This indicates a complete halt in market activity for the quarter, leaving zero new entries for any investor tier.
Ownership by Tier
Mom-and-pop landlords control 94.4% of investor-owned SFR in Union County, NM.
Single-property landlords (Tier 01) dominate with 12 properties, representing 66.7% of the total investor-owned portfolio. Notably, a single institutional investor (Tier 09) holds 1 property, comprising 5.6% of the market. Acquisition pricing by tier is not available for this county.
Ownership by Tier & Type
Individual investors own 88.9% of SFR properties in Union County, NM across all tiers.
Individuals entirely own the 2-property and 3-5 property tiers. Companies hold a minor share (8.3%) in the single-property tier, and implicitly own the only institutional property. Pricing by individual vs. company within tiers is not available for analysis.
Geographic Distribution
Zip code 88415 leads Union County, NM with 11 investor-owned SFR properties.
Zip code 88424 reports the highest investor ownership rate at 30.0%, despite limited detailed data. Zips 88418 and 88419 also show high penetration rates at 16.7% (2 properties) and 14.3% (1 property), respectively. Acquisition prices by region are unavailable.
Historical Transactions
No historical transaction data available for any landlord or institutional activity in Union County, NM.
The complete absence of historical buy and sell transaction data prevents any analysis of whether landlords or institutional investors are net buyers or sellers in Union County, NM. Consequently, insights into inter-landlord transactions, average buy/sell prices, or transaction volume trends over time are not possible.
Current Quarter Transactions
Zero SFR transactions recorded for Q4 2025 in Union County, NM.
Union County, NM reported 0 total SFR transactions in Q4 2025, with 0 landlord transactions, resulting in a 0.0% landlord share. This complete market inactivity means no tier-specific transaction volumes or average purchase prices can be analyzed for the quarter.

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Current Holdings Portfolio

Analysis of landlord property holdings by type, financing method, and owner category

Chart Section5 Holdings
Key Insight
Landlords own 18 SFR properties in Union County, NM, with 88.9% held by individuals.
Detailed Findings

In Union County, NM, landlords own a limited portfolio of 18 SFR properties, representing a modest 3.3% of the total 553 SFR properties in the market. This indicates a relatively low penetration of investor activity in the county's housing market.

Individual landlords overwhelmingly dominate the investor landscape, holding 16 of the 18 SFR properties, which accounts for 88.9% of the investor-owned portfolio. Company-owned properties are minimal, comprising just 2 properties (11.1%).

Of the 17 investor-owned SFR properties detailed in this section's holding metrics, all 17 (100.0%) are classified as rented and non-owner-occupied. This highlights that landlord holdings in Union County, NM are exclusively for investment purposes rather than mixed-use or future owner-occupancy.

A striking characteristic for these 17 properties is that they were all acquired with cash, with 0 financed properties reported. This suggests a market where investors prefer or rely entirely on cash transactions for their SFR acquisitions, potentially due to market dynamics or lending conditions in Union County, NM.

The landscape of landlord entities further reinforces individual dominance, with 19 of the 21 distinct landlords (90.5%) being individuals. This signifies a market primarily composed of mom-and-pop investors, rather than institutional or corporate entities.

Acquisition Timing & Pricing

Comparison of acquisition prices between landlords and traditional homeowners

Key Insight
No acquisition pricing data is available for landlords or homeowners in Union County, NM.
Detailed Findings

A significant observation for the Union County, NM market is the complete absence of acquisition pricing data for landlords, all purchasers, or traditional homeowners. This lack of information spans all reported timeframes, from Q4 2025 back to All Time.

Consequently, it is impossible to compare landlord acquisition prices to those of traditional homeowners, or to assess any potential price gaps or discounts that landlords might be receiving in this market.

The absence of pricing data also precludes any analysis of acquisition price trends quarter-over-quarter, year-over-year, or over longer historical periods like 2020-2023. This limits understanding of market appreciation or depreciation for SFR properties in Union County, NM.

Without specific pricing data by owner type, it is not possible to determine if individual and company landlords pay different average prices for their acquisitions in Union County, NM.

The unavailability of any acquisition pricing data points to an extremely illiquid or underexamined market in Union County, NM, at least regarding publicly reported transaction prices for SFR properties. This data gap is a key finding in itself, signaling limited market transparency or activity.

Current Quarter Purchase Summary

Analysis of Q4 2025 purchase activity by investor tier and type

Key Insight
Zero SFR purchases by landlords or any buyers recorded in Union County, NM for Q4 2025.
Detailed Findings

The Q4 2025 period in Union County, NM was marked by an absolute absence of SFR purchase activity. A total of 0 SFR properties were purchased by any buyer, and consequently, 0 properties were acquired by landlords.

This complete market inactivity means that landlords accounted for 0.0% of all Q4 SFR purchases in Union County, NM, as there were simply no purchases to report. This signals a highly stagnant or illiquid market during the quarter.

With no landlord purchases recorded, there were no new acquisitions by mom-and-pop landlords (Tier 01-04) or institutional investors (Tier 09) in Q4 2025. Both segments show 0.0% of landlord purchases, reflecting the market's complete quiescence.

The lack of Q4 purchases implies that no new landlords, including single-property (Tier 01) investors, entered the market in Union County, NM during this period. The number of entities active in each tier for Q4 purchases remains at zero.

The absence of any Q4 purchase activity across all tiers suggests that Union County, NM is not currently experiencing any significant market momentum or investor interest, at least in terms of new acquisitions, making it a notably inactive market during Q4 2025.

Ownership by Purchase Tier

Distribution of investor-owned properties across portfolio size tiers

Key Insight
Mom-and-pop landlords control 94.4% of investor-owned SFR in Union County, NM.
Detailed Findings

In Union County, NM, the vast majority of investor-owned SFR properties are held by mom-and-pop landlords (Tiers 01-04), who collectively control 17 properties, accounting for an overwhelming 94.4% of the market. This clearly demonstrates the foundational role of small-scale investors in the county's rental housing sector.

Single-property landlords (Tier 01) form the backbone of the investor market in Union County, NM, owning 12 properties, which represents a significant 66.7% share of all investor-owned SFR. This highlights the prevalence of individuals making their initial foray into real estate investment or holding a single rental unit.

Despite the dominance of smaller landlords, Union County, NM notably features one institutional investor (Tier 09) that holds a single property, representing 5.6% of the total investor-owned SFR. This presence is noteworthy given the county's overall small investor market size.

The distribution of properties across tiers shows a strong concentration in the smallest segments: Tier 01 (12 properties, 66.7%), Tier 02 (1 property, 5.6%), and Tier 03-05 (4 properties, 22.2%). This emphasizes a fragmented market largely driven by individual, small-scale owners rather than large corporate entities.

Unfortunately, acquisition price data specific to each tier is unavailable for Union County, NM. This limits the ability to analyze whether larger investors pay more or less than smaller landlords, or how pricing strategies vary across different portfolio sizes.

With Q4 2025 purchases at zero (as noted in Section 7), there's no recent activity to suggest an evolution in tier distribution. The current ownership breakdown reflects historical accumulation rather than recent market shifts.

Chart Section8 Distribution
Chart Section8 Prices
Chart Section8 Prices Q4

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Ownership by Tier & Owner Type

Breakdown of individual vs corporate ownership across portfolio tiers

Chart Section9 Ownership
Chart Section9 Growth
Chart Section9 Growth Q4
Key Insight
Individual investors own 88.9% of SFR properties in Union County, NM across all tiers.
Detailed Findings

Individual investors overwhelmingly dominate SFR ownership across various portfolio tiers in Union County, NM, holding 16 of the 18 investor-owned properties, representing 88.9%. This pattern is consistent with the county's small market size and the prevalence of mom-and-pop landlords.

Specifically, in the single-property tier (Tier 01), individual investors own 11 properties (91.7%), with only 1 property (8.3%) owned by a company. This indicates that even at the smallest scale, individuals are the primary actors.

For mid-size portfolios, individual ownership is absolute: 100.0% of properties in both the two-property (Tier 02) and small landlord (Tier 03-05) tiers are owned by individuals, with no company presence reported in these segments.

Based on the overall company property count of 2 and the reported 1 company property in Tier 01, it can be inferred that the remaining company-owned property in Union County, NM falls into the institutional (Tier 09) category. This suggests companies, though few, operate at both the micro and macro ends of the portfolio spectrum here.

Unfortunately, pricing data differentiating between individual and company acquisition prices within each tier is unavailable for Union County, NM. This prevents any detailed analysis of differing buying strategies or cost advantages between these owner types.

Given the complete absence of Q4 acquisition activity (as noted in Section 7), it is not possible to assess recent growth patterns or shifts in ownership between individual and company investors over time in Union County, NM.

Geographic Distribution

Regional breakdown of investor activity and ownership patterns

Key Insight
Zip code 88415 leads Union County, NM with 11 investor-owned SFR properties.
Detailed Findings

Within Union County, NM, investor-owned SFR properties show a distinct geographic concentration at the zip code level. The 88415 zip code leads the county with 11 investor-owned properties, representing 2.2% of its total SFR market. This makes it the primary hub for investor activity in the county by count.

While 88415 has the highest count, other zip codes exhibit significantly higher investor ownership rates. Specifically, zip code 88424 reports the highest investor-owned percentage at 30.0%, indicating a substantial portion of its SFR market is held by landlords, though its total property count is not provided for context.

Following closely in investor penetration, zip code 88418 shows a notable 16.7% investor ownership rate with 2 properties, and 88419 has a 14.3% rate with 1 property. These higher percentages, even with fewer properties, suggest concentrated landlord presence relative to the local market size.

The disparate distribution highlights that while 88415 accounts for the bulk of properties, areas like 88424, 88418, and 88419 represent zones where investor activity makes up a larger proportion of the overall housing stock, potentially indicating different market dynamics or investment opportunities within those smaller pockets.

Unfortunately, acquisition price data for specific geographic regions within Union County, NM is unavailable. This limits the ability to analyze how property values or investment costs vary across these differing zones of investor concentration.

Chart Section10 Top Regions
Chart Section10 Top Pct

Historical Transactions

Buy/sell transaction trends over time for all landlords and institutional investors

Key Insight
No historical transaction data available for any landlord or institutional activity in Union County, NM.
Detailed Findings

A comprehensive analysis of historical transaction activity for landlords in Union County, NM is not possible due to a complete absence of data. There are no recorded buy or sell transactions for all landlords, nor specifically for institutional investors (1000+ tier) across any timeframe.

This critical data gap prevents determination of whether landlords, either overall or specifically institutional entities, have been net buyers or net sellers in Union County, NM. Without transaction counts, a buy/sell ratio cannot be established.

Furthermore, the lack of transaction data means there is no information on the percentage of buy or sell transactions involving other landlords (inter-landlord trading). This limits understanding of market liquidity and the prevalence of investor-to-investor property transfers.

Average buy and sell prices for historical transactions are also unavailable, making it impossible to assess implied profit margins or pricing strategies over time for landlords in Union County, NM. This data absence spans all reported timeframes, including Q4, Q3, earlier quarters, and annual summaries.

The complete lack of historical transaction data suggests an extremely low volume of recorded activity for investor properties in Union County, NM, or a significant data reporting limitation for this specific market. This finding is central to understanding the market's liquidity and investor engagement.

Current Quarter Transactions

Q4 2025 transaction analysis by tier, price, and inter-landlord activity

Key Insight
Zero SFR transactions recorded for Q4 2025 in Union County, NM.
Detailed Findings

Union County, NM experienced a complete standstill in SFR transactions during Q4 2025, with a total of 0 transactions recorded. Consequently, landlord-involved transactions also stood at 0, indicating a 0.0% share of the market for the quarter.

The absolute lack of Q4 transactions means that no landlord entities, across any tier, made purchases or sales. This prevents any analysis of transaction volumes across investor tiers, as all tiers reported zero activity for the quarter.

With no purchases, there are no average purchase prices by tier to report for Q4 2025. Therefore, it is impossible to determine which tiers, if any, paid more or less for properties during the quarter, or to assess price spreads between tiers.

Similarly, the absence of transactions precludes any analysis of inter-landlord trading activity for Q4 2025. There were 0 properties bought from other landlords, making it impossible to identify which tiers rely more heavily on such transactions.

The total market inactivity in Q4 2025 for Union County, NM for SFR properties underscores a profoundly quiet period for real estate investors. This absence of transaction data limits insights into current market dynamics, liquidity, and investor behavior.

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Executive Summary

Union County's SFR market stagnant, dominated by mom-and-pop cash landlords.
Holdings
Landlords own 18 SFR properties in Union County, NM, with individual investors holding 16 (88.9%) and companies owning 2 (11.1%) of the investor-owned market, representing a modest 3.3% market penetration.
Pricing
No acquisition pricing data is available for landlords or homeowners in Union County, NM for Q4 2025 or any historical periods, preventing analysis of price trends or landlord discounts.
Activity
Union County, NM recorded 0 SFR purchases in Q4 2025, indicating complete market inactivity, with no new landlords entering the market across any tier.
Market Share
Mom-and-pop landlords (1-10 properties) control an overwhelming 94.4% of investor housing in Union County, NM, while institutional investors (1000+ properties) hold just one property, accounting for 5.6%.
Ownership Type
Individual investors dominate smaller portfolios in Union County, NM, owning 16 properties (88.9% of holdings), with companies present only in the single-property and institutional tiers.
Transactions
Union County, NM shows no historical transaction data, making it impossible to determine if landlords or institutional investors are net buyers or sellers, with 0 Q4 transactions for any landlord.
Market Narrative

The real estate investor landscape in Union County, NM, is characterized by a notably small market with minimal investor penetration. Landlords collectively own 18 SFR properties, which constitutes only 3.3% of the county's total 553 SFR properties. This limited presence is overwhelmingly driven by individual investors, who hold 16 of these properties (88.9%), signaling a market primarily composed of local, small-scale landlords rather than large corporate entities.

Investor activity in Union County, NM appears to be at a near standstill, with no SFR purchases or sales recorded in Q4 2025, and a complete absence of historical transaction data. This severely limits insights into pricing trends, acquisition costs, or market liquidity. The existing investor portfolio, for the 17 properties detailed in specific holdings metrics, notably comprises 100% cash acquisitions and is entirely non-owner-occupied, reinforcing a focus on pure rental investment without reliance on traditional financing.

The market's defining feature is its extreme illiquidity and a pronounced dominance of mom-and-pop investors. Despite a single institutional property existing in the county, the market is fundamentally shaped by small-portfolio owners. The lack of any recent transactional data underscores a highly inactive investment environment, making Union County, NM a unique and quiet market for real estate investors, where existing holdings are predominantly cash-funded rentals by individual landlords.

About This Report

Report Methodology

This report analyzes BatchData's Investor Pulse dataset, covering single-family residential (SFR) investor activity across the United States.

Data is extracted from 15 CSV files covering ownership, transactions, and pricing trends, then analyzed using AI-powered insights.

Property Counting Methodology:

Distinct Counts: All headline totals represent distinct properties. If 2+ landlords co-own the same property, it's counted only once. This provides accurate market representation.

Category Breakdowns: When analyzing by tier (01-09), owner type (Individual/Corporate), or occupancy status, properties with co-ownership across categories are counted once per category. This causes breakdowns to sum 2-4% higher than totals, and percentages may sum to 100-104%. This is expected and reflects co-ownership patterns.

TierPropertiesCategory
01-041-10Mom-and-Pop
05-0711-100Mid-Size
08101-1000Large
091000+Institutional
About BatchData

BatchData provides comprehensive real estate data and analytics, offering insights into property ownership, investor activity, and market trends across the United States.

The Investor Pulse dataset tracks single-family residential (SFR) investor behavior at national, state, county, and MSA levels.

For more information, visit batchdata.io or explore our API documentation.

Data Freshness
Report GeneratedMarch 18, 2026 at 10:00 PM
Data PeriodQ4 2025
Geography LevelCounty
GeographyUnion (NM)
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Chart Section2 Coverage
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Chart Section3 Ownership Donut
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Chart Section3 Ownership Bar
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Chart Section4 Distribution
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Chart Section5 Holdings
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Chart Section8 Distribution
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Chart Section8 Prices
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Chart Section8 Prices Q4
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Chart Section8 Prices 2020
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Chart Section9 Ownership
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Chart Section9 Growth
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Chart Section9 Growth Q4
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Chart Section10 Top Regions
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Chart Section10 Top Pct
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